| Understanding Business HB :: 6th Edition | |
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Summary of Contents includes: " Preface Prologue Part 1 - Business Trends: Cultivating a Business in Diverse, Global Environments Part 2 - Business Ownership: Starting a Small Business Part 3 - Business Management: Empowering Employees to Satisfy Customers Part 4 - Management of Human Resources: Motivating Employees to Produce Quality Goods and Services Part 5 - Marketing: Developing and Implementing Customer-Oriented Marketing Plans Part 6 - Decision Making: Managing Information Part 7 - Managing Financial Resources Chapter Notes Glossary Credits Name Index Organization Index Subject Index " This book is a used textbook from Bookbyte.com which is still in very nice condition with some edgewear to the cover. |
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